We’re Looking for PR Professional to help us grow.

As part of our London expansion we are looking for a PR professional

Excellent opportunity for an enterprising, freelance PR professional to help develop the PR strategy and build this small but highly regarded Digital Marketing and e-Business Consultancy reputation and profile in the UK and internationally. This is an initial 6 month contract (part-time) with the possibility of being extended based on results.

The role:
•    Build awareness and brand recognition for Bletchley Group and work with the Managing Director, to reach key audiences: trade, business communities and media
•    Raise Bletchley Group’s profile and secure a dominant media share of voice
•    Provide direction to position the consultancy as Digital Marketing and e-Business experts and develop market positioning and messaging for different geographies
•    Research and secure opportunities to comment on Digital Marketing and e-Business issues in the Press, Radio and TV, as well as speaking engagements
•    Support organic growth by attracting new business and potential employees
•    Create a Media file and distribute to key press contacts
•    Advise on Media Training, press release writing and distribution
•    Develop thought leadership topics and writing/selling-in articles, case studies and white papers
Your Experience:
•    Digital, professional services or business-to-business PR experience
•    Proven national (and ideally some international) media relations experience
•    The ability to assimilate complex information, identify key issues and communicate to key audiences
•    Excellent writing skills
•    Positive, self-confident and able to work on your own initiative
The successful candidate should be a strong and credible relationship builder who can instil confidence in key stakeholders, a clear communicator and thinker; show a passion for PR and a real commercial understanding of the impact PR can have on sales demand and revenue.
This is a freelance position with the possibility of becoming a long-term partnership.  Applications to talk@bletchleygroup.com stating experience and salary expectations.

Please feel free to contact us should you or anyone you know be interested!

Speaking at ad:tech London

Our Managing Director and Principal Consultant, Jim Stevenson, has been invited to speak at ad:tech London – The UK’s Premier Interactive Marketing Event.

Jim will be discussing Digital Amplification of Experiential Marketing along with Marcel Engh, Vice President, Brand Entertainment, SONY BMG Europe, Jean-Paul Edwards, Head of Media Futures, MG OMD and David Day, CEO, Europe, Lightspeed Research.

The conference is on Wednesday and Thursday 26th and 27th of September at the Olympia 2, Hammersmith Road, London W14 8UX. Here is some useful information.

Hope to see you there.

Marketing Magazine’s Seamless Customer Journey For A Sticky, Winning Website Conference.

Our Managing Director and Principal Consultant, Jim Stevenson, has been invited to Chair the Marketing Magazine’s One-Day Conference, Seamless Customer Journey For A Sticky, Winning Website. The objective of the conference is to “ensure a smooth, user-friendly and seamless customer journey for a sticky, winning website”

In addition to chairing this conference, he is also presenting ‘Optimising Online Amplification of Your Brand’, which will allow him to explain the digital strategy we have created and implemented at Bacardi Global Brands, and also challenge current thinking on how brands should view their digital strategy and what they could expect their ROI to be.

The conference is on Monday 17th September in London.

Hope to see you there.